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Research and consultancy

Business development

The Research Institute for Disabled Consumers is a leading expert in user-centred research involving disabled and older consumers' experience.

Who we are

Founded by Which?, we are an independent, national research charity with a board of twelve trustees, all of whom have personal experience of disability. We are leading experts in delivering user-centred research involving disabled and older consumers' experience.The Research Institute for Disabled Consumers is the new trading name of the charity Research Institute for Consumer Affairs.

What we offer

We help businesses, charities and government improve products and services for disabled and older people by providing qualitative and quantitative research services including:
  • Consumer audits
  • Customer experience
  • Product development
  • Usability and accessibility testing
  • Policy / best practice guidance

Why choose the Research Institute for Disabled Consumers?

Our unique resources and expertise include:
  • A growing research panel of over 1200 disabled and older people throughout the UK
  • Innovative research methods with a reputation for delivering quality and transformative insight
  • A wide range of clients, including some of the UK’s biggest organisations, including:  Age UK, Arriva, British Gas, Department for Transport, HS2, Marks & Spencer, Motability Operations, Telefonica O2, Skipton Building Society, Sainsburys, Superdrug, Transport for London
  • A tailored, inclusive service designed to meet client needs.
  • Research partners such as the Business Disability Forum, Intertek (formerly the Which? laboratory) and International Consumer Research and Testing (ICRT)
Contact Caroline Jacobs, Head of Business Development, to discuss projects.

Last updated: October 2019

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